We’re hosting a pilot workshop on taste. And you’re invited to this experiment! Some things just feel right. A film. A design. A line of copy. A brand. You can’t always explain why – but you know it’s got taste. At C4E & Raw Draft, we’ve been obsessed with this. We’ve read, debated, and thrown half-baked theories into...
Before going to bed last night, I saw Motilal Oswal’s new brand make rounds on some WhatsApp groups. How do I and we as a brand design agency feel about this? So, without any context, the first thing I clicked on was: I thought the chatter was about a new payments / SaaS startup called Mo. Without immediately dissecting,...
Discover why clear branding is crucial for success. Enhance visibility, build credibility, and foster loyalty....
Explore the role of a logo in brand identity. See how iconic Indian logos like Doordarshan’s reflect values, foster connections, and create impact....
Find out why storytelling is essential for modern branding, especiall in 2025 Learn strategies to create authentic connections and build brands that last!...
Step into the future of event marketing, for 2025. Engage more deeply using insights on new tech and consumer preferences....
Discover how exceptional content marketing strategies can drive growth for startups. Learn the role of branding and marketing in building an unforgettable brand identity....
Discover why health tech startups should collaborate with a branding and marketing agency to build brand awareness, refine storytelling, and achieve legacy-level impact....
Discover the transformative power of strategic branding in health tech. Learn how a branding and marketing agency can amplify your startup's value, enhance investor confidence, and navigate the complexities of healthcare regulations to create market-defining solutions....
In the doomsrolling world of digital noise, brand awareness isn't just a buzzword—it's survival. It's the place that most performance marketers miss and ignore in the chase of growth! However, experience has taught us how genuine brand narratives, carefully crafted through consistent hard work over the years cut through the algorithmic clutter and forge real connections!...